GoGoNews.com is a news website for kids that informs young readers of current global events, while simultaneously protecting them from the harsh realities of today’s world. GoGoNews culls current headlines from mainstream media, and delivers filtered content in a user-friendly format for its 7-13 year-old audience. Children can seek information about global events, from the earthquake in Japan to presidential campaign nominations, as well as fun facts about historic people, places and events, puzzles, editorial picks and environmental lessons. The site, which unlike other similarly branded news sources geared for children, is updated 24 hours a day, seven days a week, providing fresh and relevant content that will encourage conversation and evoke emotion among young people and their peers.
Today, GoGoNews is compiled by an editorial team, with consultation and input from an advisory board that includes teachers, child psychologists, curriculum specialists and various educators who guide classroom discussion and materials and advise on the treatment of stories about natural disaster, war and other subjects that have the potential of distressing children if not presented correctly.
What inspired you to start your business?
I started GoGoNews in 2006 for my twin daughters, who were four at the time. They had seen a newspaper cover with a devastating photograph of a little girl after an earthquake in Pakistan. Rather than ignoring my daughters’ ensuing questions and finding them an alternative distraction, I explained earthquakes and the types of damage they can cause. The interest, emotions and discussion that followed inspired me to create a daily newsletter for my girls. The result was a compilation of culled headlines and relevant data that encouraged conversation about what they read, learned and felt about the news. The newsletter quickly gained a following amongst family, friends and elementary schools and led to the creation of GoGoNews.com.
How long have you been in business?
GoGoNews was founded in June 2006.
What did you do in your past work life?
Prior to GoGoNews and my music business, I worked in advertising, marketing and experiential design. In addition to developing GoGoNews, I currently run a music publishing company.
Describe your ideal workday.
There are a few key elements that I aspire to each day in order to attain my “ideal” workday, and even though each day is unique and different in its own way, I feel thatI strive to live my ideal work day every day. The order of these elements is irrelevant, but each provides an inspiration and offers life perspective or reflection. If I can accomplish: spending quality time with my family, helping my daughters with their homework, getting all my work done for both businesses, and running 5 miles daily for physical and mental wellness, then the day is a success!
What have been some of your major successes?
Although I have learned to only focus on the things that matter in the present, and having children has made me more patient and forgiving, I still recognize that each day will have challenges. I’m incredibly grateful and fortunate to have a wonderful support system, healthy, independent children, and a family that understands the demands of my various roles, all of which makes a huge difference in overcoming some of the unavoidable daily hurdles.
What have been some of your major challenges?
Hands down, similar to most working mothers, time management and setting priorities remain my biggest challenges. How does one go on the field trip, take a conference call, volunteer at the children’s school, and attend a business meeting all in the same two hour time block? Usually this juggling act accompanies the dodging of various curve balls, such as a feverish child or an unforeseen event.
On those impossible days, what motivates you to keep going?
A very strong determination to succeed and the joy and pride my family feels bearing witness to this.
Do you have a motivational quote?
I find motivation in many different aspects of life, including being part of the third generation of industrialists (both men and women) in my family. However, what continually resonates with me is something my father ascribes to: “work hard, be determined and most importantly, persevere.”
If there was one piece of advice you could give to your children about running a successful business, what would it be?
I give, and will continue to give my children advice I received from my grandfather: to respect. It is both business and life advice. I instill in my children daily to respect your work, your colleagues, your teachers, your family and your peers, your time, other people’s time, and most importantly, yourself. It’s such a simple concept that I believe is never too soon to start teaching your children. This respect will go a long way in how your children are perceived and how people treat them, both professionally and personally.
What is your balancing secret in managing a business and family?
- Knowing your bottom line priority. For me, it is always my family.
- Having an incredible support system and not being afraid to ask for help. There is absolutely no way that I would able to accomplish what I do without the support of my colleagues at work, and of my family at home. Developing the proper infrastructure is key to enabling you to accomplish your goals.
- Rules at work and rules at home. For example, at work, things are kept extremely professional. At work, people know very little about my children, my family or my commitment to them. At home, bed time is the same time every night; every meal is as a family.
- Flexibility and Mobility: Being able to work anywhere and everywhere.
Do you have a favorite business tool and/or resource?
Connectivity is paramount so I would have to say the Internet! My schedule requires me to be able to work anywhere and everywhere, be it in an airport at 5:00 am, on my bed at midnight or in my car outside my children’s school. Being an early adopter of technology platforms – and lightning fast typing skills – is also key, but not absolutely essential to everyone.
What is next for your business?
The focus is on growing GoGoNews, to make it a destination site for families everywhere.
Your two cents sales pitch?
Start an interesting conversation with your children. Read the news, expose their minds and expand their insight and perhaps they will grow up as citizens not only of their communities but also the world.
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